An Investment Proven To Help You Lead Your Club To Sustainability
The Industry's #1 Resource For Private Club Membership & Marketing
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|Established in 1995, PCMA is the association for membership and marketing professionals at private clubs. PCMA advances the profession of private club membership and marketing management, solving today’s complex membership and marketing issues through information, education, and networking.
Our mission is to provide our members:
- Relevant information on trends and the state of the private club industry
- An encompassing educational venue from which to grow and network professionally
- Representation to other professional associations within the industry
- Membership Retention & Relations
- Membership Recruitment
- Club Communications & Technology
- Professional Development
- And Miscellaneous Archive....
Get Candid with PCMA and the Club 360 Concept
Presented by Rick Coyne, CEO, PCMA
(recording) - May 28th, 2014 at 11am Pacific/1pm Central/2pm Eastern
Are you on the fence about joining PCMA or curious to learn more about our Club 360 educational programming? If so, this is the online event for you as we highlight our favorite member resources and describe the details that make up our Club 360 model.
Featured topics include, but are not limited to the following:
Club 360 Overview & Case Study Insights
Broadening Your Bandwidth with the Club 360 Model
Member Endorsed Association Resources
Tools of the Trade (Team Training, List Services, Surveys, DDRs, etc.)
Inclusive Member Resources
Specialized reports outlining forward thinking industry concepts and resolutions through a detailed and educational approach.
CLUB MEMBERSHIP & MARKETING MAGAZINE
The premier online monthly publication on the private club membership and marketing processes focusing on retention & relations, recruitment, club communications & technology and professional development.
Club M&M Magazine
myPCMA NETWORKING PORTAL
Connect with colleagues, develop lifelong career relationships, create club reciprocity, and download important information.
PCMA MEMBER LISTSERV & ARCHIVE
An automated e-mail discussion tool designed to improve communication among likeminded members, offer an exclusive forum for exchanging ideas, and allow you to benefit from the experience and knowledge of industry peers.
ANNUAL CLUB TRENDS & CLUB COMPENSATION REPORTS
Achieve sustained membership and marketing success and lead your club to sustainability by staying informed of the latest club membership trends. Our industry reports will be your industry compass throughout your club career making you the expert.
CHAPTER INVOLVEMENT & DEVELOPMENT
Flourish professionally through your local PCMA chapter by becoming engaged in quarterly networking events, educational seminars and leadership opportunities.
PCMA PREFERRED CLUB RESOURCES
A program is designed to build relationships between PCMA members and a select group of industry leading product and service providers.
PCMA CAREER BOARD
Communicate open positions and remain ahead of industry trends through this frequently updated posting of available professional opportunities.
A weekly press release highlighting PCMA announcements, membership accomplishments, chapter activities and other important information relevant to private club membership & marketing professionals.
MEMBER RETENTION KIT
Develop an effective retention plan by walking through the steps of this in-depth kit which provides a foundation for establishing or enhancing your club’s overall internal membership and marketing strategy.