Premier Professional Club Resource 

  •  Clubessential

      Clubessential provides web-based software to enable interactive communications within the membership club industries. In business since 1998, we have a market leading position, developing and hosting websites for more than 800 of the world’s most prestigious golf, yacht and country clubs.  If your organization needs more than an online brochure; if it needs to change the online content continuously; if it requires integration with related applications; and if it deserves the custom graphics you would expect from an advertising agency, then you have found the right website vendor.

  •  MembersFirst
    • MembersFirst

      We design, build, and manage dynamic websites, online communities, back office automation, and engaging marketing campaigns. Our unique approach is not only data driven, but relationship driven, and scaleable for clubs and businesses of any size.

  •  Little Owl Entertainment
    • Little Owl Entertainment

      Little Owl Entertainment is an event production and management company specializing in intimate, one-of-a-kind live music performances and tours where the stories behind the songs come to life.  Our mission is to share our passion for live music by connecting audiences with up and coming artists from the Nashville music scene.  We strive to create intimate, memorable experiences for the hospitality industry that encourage audiences and artists to connect through music like nowhere else. Showcasing unknown and up and coming singers as part of our all-inclusive event tours we bring a high-quality musical experience to your venue, country club or conference in a turn-key format.

  • Northstar Club Management Software
    • Northstar
      The Northstar suite offers 28 integrated modules to cover club requirements from end to end; but it is the website, communications and CRM (customer relationship management) modules that are of the most value to PCMA members. Northstar’s offering includes, but is not limited to, lead generation, membership management, mobile app for club members, integrated website solutions, campaign management based on member’s spending history and targeted email marketing. Websites provide the first impression of a club for potential members and the responsive mobile-ready web designs from Northstar are the best in the industry.

Professional Club Rescource

  •  ClubMark Corporations

      From a simple evaluation and repositioning of your Club to your market, to a merger and strategic planning, Club Mark Corporation (CMC), has the experience and personnel to make your goals and objectives achievable and your Club, sustainable.  Our approach is to thoroughly understand your club, its market and its goals and objectives and then to determine what issues may be affecting your ability to effectively achieve your objectives. Each effort we undertake on behalf of our Clients is collaborative and both data and process driven.

  •  Club Member Index
    • Club Member Index

      Knowledge is power and the Club Member Index ™ (CMI) is a simple and accurate metric that illustrates membership engagement. The CMI is a single number that represents overall spending and use.

      The CMI tracks and monitors membership engagement for every club member and categorizes them as Exceptional, High use, Core, Lapse, and At-risk. Understanding membership characteristics and how members utilize their club is fundamental to improving club loyalty and retention.

      The CMI uses monthly membership data as the foundation for the algorithm. This means that clubs get real-time information on their membership. Who is trending higher and who is trending lower.

  •  EA Photography

      EA Photography, has worked with over 700 clubs nationally and internationally developing custom photography and publishing programs for club membership recognition for almost sixty years!

  •  Foretees

      ForeTees is the leading online reservations system for private country clubs throughout the United States.  With over 55 million logins by private club members over the past ten years, ForeTees has built a reputation for dependability, ease of use, outstanding support, and has the most customizable software in the industry.   Online reservation products available from ForeTees include Tee Times, Dining, Court Reservations, Caddie Software, and more. The company also provides a Notification System for clubs that don’t take tee times. However, the features of event registration, lesson signup, demo club tracking, dynamic report generation, and extensive marketing & email capabilities are included in both golf systems.

  •  KECamps
    • KECamps

      Established in 1999, KECamps provides exceptional weekly and daily children’s camps for country clubs. KECamps began as a small operation with just three club camps in Las Vegas. Fifteen years later, we are now proud to operate over seventy camps across the country in thirty-one states. In 2014, KECamps was awarded the Excellence in Achievement Award for Camping Program of the Year by Boardroom Magazine.

  •  Private Communities
    • Private Communities

      Private Communities connects prospective members with their ideal private club community.

  •  Professional Club Placement Services

      Professional Club Placement Services (PCPS) specializes in professional placement within the Private Club Industry.  Allow PCPS to seek out and narrow down the finest, most qualified, compatible team member candidates available. PCPS is not your average recruiter; rather, PCPS is a group of professional relationship experts who are dedicated to finding the best team member to join your staff. We focus 100% of our efforts on FIT, as we fully believe it is the most vital component to any successful placement.
  •  Puttskee

      Golf & Skeeball finally joined forces to make the world's most portable golf course.
      It is made from the highest quality materials. It is carefully made in America.
      It will last a lifetime if you treat it right.
      Perfect for: the office / the backyard / the game room / the tailgate.

  •  Private Club Agency

      We combine award winning design and targeted marketing strategies to drive membership and increase retention at golf, yacht, athletic and city clubs around the world. 



Professional Certification

PCMA offers professional accreditation through an online and on-demand program designed to elevate professional standards, enhance individual performance, and recognize membership and marketing professionals who demonstrate the knowledge essential to the practice of club membership and marketing management. [more]

21st Annual Membership & Marketing Conference


Shop PCMA's Tool Belt

  • Your #1 Source Of Demographically Driven Membership Insights
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Professional Club Marketing Association | 74785 Highway 111, Suite 201, Indian Wells, CA 92210 | Tel. (760) 835-9884 | Fax (760) 406-5933 | E-mail: