Premier Professional Club Resource 

  •  Clubessential
      Clubessential provides web-based software to enable interactive communications within the membership club industries. In business since 1998, we have a market leading position, developing and hosting websites for more than 800 of the world’s most prestigious golf, yacht and country clubs.  If your organization needs more than an online brochure; if it needs to change the online content continuously; if it requires integration with related applications; and if it deserves the custom graphics you would expect from an advertising agency, then you have found the right website vendor.
  •  Club Passport

    • Clubs are searching for ways to attract members to use the Club. Repeating the same Events over and over feels stale after a while. Clubs need another way to excite members of every type. Introducing Club Passports, an exciting new App that provides your Club a way to engage members, especially Millennial members, as a group or individually, but always with your members entertainment and enjoyment in mind. Club Passports is a Mobile App where you control Game content that is specific to your club. Club Passports offers an almost unlimited way to entertain members; Adults and Children alike... You can easily create engaging entertainment that members will come back to over and over again...

  •  Creative Golf Marketing

    • Membership Marketing is all about developing plans, strategies and executing them to enhance membership growth and membership retention. Creative Golf Marketing believes in collaborating with the each of our clients to provide all the resources to help the Membership Professionals focus on what really matters – Growing Your Membership.

      Our comprehensive marketing processes and strategies are one cohesive system; combining all the messages, tools, implementation and execution needed to ensure your prospective member’s interaction, and eventual conversion, are targeted and effective. You’ll not only have the necessary tools to achieve your goals, but a full marketing agency and suite of creative services at your fingertips.

      If you’re looking to have your best year ever, then Creative Golf Marketing is the resource you are looking for.

      Since our inception, we have successfully performed membership marketing services and consultations for over 1,400 private clubs. Recently we were named Golf Digest Editor’s Choice for Membership Marketing Firm of the Year. In addition, BoardRoom Magazine also awarded us with the 2017 ‘Excellence in Achievement;’ representing our 16th designation in the past 18 years.

  •  MembersFirst

    • At MembersFirst, we pride ourselves on exceeding expectations on every project and delivering the best client service experience in the industry. We put our heart and soul into every project we implement and ensure we understand who our clients truly are to accurately achieve their objectives. Throughout the process we become part of your team, working toward the same goals, and providing you the consulting of a true technology partner every step of the way.

      No one knows more or has done more to advance online member engagement than MembersFirst. Whether we're designing or managing your website, developing your communications programs, or building a vibrant online community of active members, we have a deep commitment to the clients we serve, an obsession with exceeding member expectations, and a focus on delivering real value measured in the results we achieve on your behalf.

  •  StoryTeller Media + Communications

    • At StoryTeller we believe every club has a unique story to share with its members and prospective members. It's through these stories that we help clubs grow their membership base and engage existing members. Since 2005, StoryTeller has worked with organizations associated with the private club industry. As a platinum partner of HubSpot marketing software, we implement and execute cutting edge digital marketing strategies to drive measurable, bottom line results.

      We are a digital marketing partner that obsesses over driving measurable financial results. Our passion is helping your club exceed its goals so it can provide members the world class service you strive to deliver. We do this by helping you retain existing members and attracting new members and event clients. We then ensure your success by helping you convert prospects into opportunities for your membership and catering teams to close.

      Our work has generated millions of dollars in measurable revenue for businesses that had previously struggled using traditional, outdated marketing tactics.

  • The Private Club Agency

    • Who We Are:

      The Private Club Agency team is led by Gabriel Aluisy. Gabe is the host of Private Club Radio and the author of the Definitive Guide to Membership Marketing as well as the best selling book, Moving Targets: Creating Engaging Brands in an On-Demand World. He is an international speaker and has presented to leading organizations within the private club industry including the CMAA, NCA, PCMA, USPTA, and CSFA.

      PCA’s in-house staff is comprised of a dedicated team of designers, social media experts, writers and marketers who share a passion for telling remarkable stories and creating eye-catching visuals. Our awards include the 2015 and 2016 Communicator Awards for graphic design and branding.

      What We Do:

      We solve the 3 major problems facing private clubs...

      Aging Membership – we help clubs stay relevant and attract younger members.
      Historical Gender Gaps – we help clubs become a haven for the whole family.
      Competition for Entertainment Dollars – we help clubs raise brand value and become sought after destinations

      Our team has worked with private clubs across the country to drive membership sales and increase membership retention. We do this by combining award winning graphic design with targeted marketing strategies while offering our clients guidance and advice.

      How We Work:

      We take on a limited number of clients each season. This ensures we can provide our clients with the full attention and care they deserve. If you would like to apply to become a client of our agency, please fill out the application by clicking here.

Professional Club Resource

  •  EA Photography

    • With a track record of almost 70 years and over 700 private clubs, EA Photography has become the leader in Membership Recognition Programs for exclusive private clubs nationwide. The more high tech and impersonal our society becomes the more each of us desires personal recognition and human contact. The private club industry is personal recognition. The natural selection of our friends, the extension of our homes, and the feeling of belonging and being recognized is the heart of every private club. The more the staff understands and conforms to this, the more the members will enjoy and use their club. Membership recognition is one of the key attributes of all private clubs.
  • Golf Life Navigators

    • Golf Life Navigators helps avid golfers make one of their most important life decisions, as their ultimate resource in Discovering, Experiencing and Securing the Ideal Golf Lifestyle throughout the Sunbelt.
  •  KECamps

    • Established in 1999, KECamps provides exceptional weekly and daily children’s camps for country clubs. KECamps began as a small operation with just three club camps in Las Vegas. Fifteen years later, we are now proud to operate over seventy camps across the country in thirty-one states. In 2014, KECamps was awarded the Excellence in Achievement Award for Camping Program of the Year by Boardroom Magazine.

      Our goal is to bring our traditional day camp program to your country club and provide the most memorable and entertaining experience possible. We accomplish this through creative and meticulous planning and selection of appropriate activities. Camp success is secured by providing you with a highly qualified professional staff, attentive to the needs of each and every child, his or her parents, and club personnel. And…we handle everything



Professional Certification

PCMA offers professional accreditation through an online and on-demand program designed to elevate professional standards, enhance individual performance, and recognize membership and marketing professionals who demonstrate the knowledge essential to the practice of club membership and marketing management. [more]

24th Annual Membership & Marketing Conference

Professional Club Marketing Association | 316 S. McKenzie Street, Suite 110 | Foley, AL  36535 | Tel. (760) 835-9884 | Fax (760) 406-5933 | E-mail: