North Texas Chapter of PCMA

Chapter History, Overview and Mission

The North Texas Chapter was founded in 2011 spearheaded by several area membership directors, and is designed to facilitate an open forum for all membership marketing professionals. The mission of this chapter is to unite the North Texas area Membership Directors for the purpose of increasing professionalism through education. It is also our goal to strengthen the ever-changing role of the membership marketing professional in the private club industry.

As everyone knows there is nothing “small” about this Lone Star state, the second largest following Alaska, and the North Texas region alone includes some 57 counties. From the Red River to the Little River, with all the diversions in Dallas and Fort Worth, it’s always a short drive to where the cities seem a thousand miles away. Only your odometer will know. With prairies and lakes, the entire area is rich in Texas architecture.

Chapter Officers


Shauna Fenn 


Membership Director
Mira Vista Country Club
Fort Worth, TX


Rachel Leatherwood, CMP

Member Services Coordinator
River Crest Country Club
Fort Worth, TX


Leanne Green

Director of Membership
Ridglea Country Club
Ft. Worth, TX


Kelly Moore

Park City Club
Dallas, TX


Chapter Highlights

September 9, 2013
Club 360 CMI Workshop

2018 Fort Worth Invitational



Professional Certification

PCMA offers professional accreditation through an online and on-demand program designed to elevate professional standards, enhance individual performance, and recognize membership and marketing professionals who demonstrate the knowledge essential to the practice of club membership and marketing management. [more]

24th Annual Membership & Marketing Conference

  • Save the Date: September 23rd & 24th, 2019
  • Dallas, TX
  • Conference Details - Coming February 2019
  • Conference Registration and Pricing - Coming February 2019
Professional Club Marketing Association | 316 S. McKenzie Street, Suite 110 | Foley, AL  36535 | Tel. (760) 835-9884 | Fax (760) 406-5933 | E-mail: