ASSOCIATION FOR MEMBERSHIP AND MARKETING PROFESSIONALS AT PRIVATE CLUBS

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There has been little about specifics of what the future for the industry may look like, and what should be done to make that future brighter. This paper addresses these points in detail. 


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About PCMA

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The membership landscape at private clubs has changed, and continues to change, at warp speed. Driven by a time and cost sensitive, technology driven, hyper-networked demographic hit hard by economic uncertainty - it's an environment of rapidly swirling cultures and attitudes, creating a plethora of diverse wants, needs and demands.

When the club industry is facing its most difficult challenges, more clubs are turning to PCMA for its topnotch trends information, educational programs and professional networking!
 

ABOUT PROFESSIONAL CLUB MARKETING ASSOCIATION

Established in 1995, PCMA is the association for membership and marketing professionals at private clubs and is dedicated to providing contemporary resolution to complex club membership and marketing issues through information, education and networking.

All information and educational programs offered by the PCMA are proprietary to PCMA, LLC. All Rights Reserved - 2011.
     

 

PCMA Professional Certification

     
 

2014 19th Annual Membership & Marketing Conference

Professional Club Marketing Association | 74785 Highway 111, Suite 201, Indian Wells, CA 92210 | Tel. (760) 835-9884 | Fax (760) 406-5933 | E-mail: info@askpcma.org